If you think posting three times a week on social media will get you clients, you’ll probably be upset when that doesn’t materialize.

All the business coaches and influencers told you that you just have to show up, post, and stay consistent, and the results will come!

But here’s what they forgot to mention: Choosing a marketing channel (think: social media, blogging, podcasting, networking) isn’t the same as creating a strategy around it.

In this episode, I’m sharing a few ways to build a strategy around your chosen marketing channel so that it actually turns into clients.