You're an Ambivert Teacher
You’re great at teaching and educating others.
As an ambivert, you straddle the line between introvert and extrovert. Some days, you’re fine being social and spending time with others, other days, you just want to be alone at home. That’s great news – you’re adaptable, and so is your business! So it’s really up to you which marketing strategies you pick.
Your superpower is that you are really great at teaching and educating others – breaking down complex topics into smaller pieces and helping others understand the steps they need to solve their problem.
Your big challenge? Sometimes, putting yourself out there and being visible feels hard, and it makes marketing feel difficult. But once you get started, it becomes easier and you gain momentum.
As for your marketing, it’s not about trying every single strategy (thank goodness!), it’s about finding what feels most aligned to your personality and strengths, and doing more of that.
Keep reading for your customized plan
to help you grow your business:
1. Teach a workshop or create an online course. Since you’re a natural teacher, it makes sense for you to package up your knowledge and make it easily accessible to others. Whether you do an online or in-person workshop, it’s totally up to you. Or better yet, shoot a few videos or create a mini-challenge to help spread the word about your business. Just make sure to pick a topic that your ideal audience wants help with. And then pitch your bigger offer at the end (1:1 services or a more comprehensive course).
Mindset tip: As an ambivert, it can sometimes feel scary to put yourself out there. To make it easier, start small and work your way up to larger audiences. And pick a topic you really know well so that you feel confident. And try to take the focus off of you–the more you make it your mission to serve others and teach them something you know, the less you’ll be worried about the way you come across.
2. Reach out to people individually. You’re great at connecting one-on-one. So reach out to people you can help and offer them a free strategy or discovery call, where you help them solve a problem and share some insights. Then ask them if they want to hear more about your offer.
Mindset tip: It can be hard to reach out at first, because you may fear rejection or feel like you’ll be judged. But know that when you reach out to a potential client, you’re doing them a favor because you’re helping them solve an issue they’re having. Your bravery to reach out will help get the ball rolling and they’ll be grateful for your help.
3. Educate your audience via your blog. Know how to help people solve a specific problem or want to share a few tips on a particular topic? Share them on your blog or do a guest blog post where you outline the steps they should take. Make sure to optimize your blog post with keywords so people can find you online.
Mindset tip: You may feel uneasy sharing your story or personal details about your life online. Just know that you have control over how much you share about your personal life. So it’s up to you how much information you divulge. You may also run into a bit of imposter syndrome if you don’t feel like you’re an expert yet. But know that your audience is most likely two steps behind you, so they’ll be grateful that you’re sharing your knowledge.
Hi, I'm Agatha Brewer!
I’m a business coach who works with new entrepreneurs to help them get the clarity and confidence to launch and grow their businesses.
I combine over 15 years of corporate marketing experience and my coach training (Whole Person Certified Coach®) to help new business owners move their ideas out of their heads and into reality––getting them clarity around what they want to create, defining their overall vision, helping them set the right strategic foundations (marketing plan) and unraveling any mindset blocks that are standing in their way.
Looking for some ways to grow your biz?
1. Check out The Intentional Solopreneur podcast. I interview both up-and-coming and successful service-based business owners and I’m all about providing you with actionable tips you can implement in your business right away.
2. Hop on a free 30 minute call with me! If you’re ready to grow your business, schedule a quick call with me. We’ll talk about what you’re trying to create in your business and I’ll let you know which program is the best fit for you.
3. Are you looking to jump-start your business? Read more about my 1:1 coaching program for new entrepreneurs. It’s designed to help you set the right strategic and mindset foundations to help you launch or grow your business.