If you understand the concept of reciprocity, you can start building it into the way you market your business. The reason this is important in marketing is because if you can provide value to your audience and help them in some way, they will be more likely to want to work with you one day. In this episode, I cover this concept, share a few examples from real life and show you how you can start applying it to your overall content strategy.
Category Archives: Business
How to Focus on the Right Things in Your Business with Risa Haasbroek
Learning the skill of how to say no to the things that aren’t serving you well in your business is so important as a new business owner. You have limited time and you need to be able to discern what’s important to focus on that will actually move the needle in your business. In this episode, I sat down with life coach to solopreneurs, Risa Haasbroek, and she shared three questions she has her clients ask themselves to make sure they’re working on the right things. She also shared a few tips on how to build resilience as a business owner.
How to Build Confidence as a New Business Owner
In this blog, I explain what’s really going on when you launch a business and go over five ways to build confidence as a new business owner.
A 3-Step SEO Strategy for Solopreneurs with Camilla af Hällström
In this episode, I sat down with Camilla af Hällström of SEO agency Zalstrom to discuss her 3-step SEO strategy for solopreneurs.
Three Things to Look for in a Business Coach
There comes a point in your entrepreneurial journey where you realize that in order to move forward, you need the support of a business coach. Read the article for the three most important things to look for in a business coach.