Why It’s Important to Understand Your Customer Journey

In the early stages of your business, you’re probably not thinking too much about your customer journey. But you should be. Because understanding how your customer is finding you and what path you’re taking them once they do is a smart way to make your content work for you and get you better results. I share how focusing on your content in a thoughtful way will help your potential clients turn into customers faster and with less effort from you.