How to Turn Your Cold Audience into Clients

Do you ever wonder why your marketing isn’t working, even though you’re putting in a lot of effort? In this episode, I break down a proven four-part framework that I use in my business to turn my cold audience into clients.

How to Lead with Vision in Your Business with Sharon Lipovksy

To get the best results in your business, you need to be intentional about what you’re building and why you’re doing it. I recently sat down with Sharon Lipovsky, an executive coach and team accelerator, to talk about her approach to creating an intentional vision for her clients.

How to Build Your First Funnel (the Holy Grail of Online Marketing)

Oh, the ever-elusive, magic funnel. It’s the one thing every new online business owner aspires to have on day, but it’s also easily misunderstood. In this post, I share how to build your first funnel as a new online business owner and the steps you should take.

Why “Posting on Social Media” Isn’t a Real Strategy

If you think posting three times a week on social media will get you clients, you’ll probably be upset when that doesn’t materialize. All the business coaches and influencers told you that you just have to show up, post, and stay consistent, and the results will come!

But here’s what they forgot to mention: Choosing a marketing channel isn’t the same as creating a strategy around it.